Getting Started

SellerDragon pulls your Amazon Seller Central data straight into Google Sheets with custom functions like =DRAGON_SALES_COUNT(). This guide takes you from nothing to live data in about five minutes.

What you need

• A SellerDragon account with your Amazon store connected – sign up at sellerdragon.com.
• A Google account and a Google Sheet.

1. Install the add-on

Install SellerDragon from the Google Workspace Marketplace (in Sheets: Extensions → Add-ons → Get add-ons, then search for SellerDragon). Once installed it appears under the Extensions menu in every sheet.

2. Connect your account

Open Extensions → SellerDragon → Add/Edit Account ID and paste the Account ID from your SellerDragon dashboard. This links the spreadsheet to your store – you only do it once per spreadsheet.

3. Pull your first data

Type this into any cell (with your account name or id):

Every function fills a range starting at the cell you put it in – headers first row, one row per item.

4. Help is inside the sheet too

• =DRAGON_HELP() – the full function reference as a table.
• =DRAGON_INVENTORY("help") – detailed help for one function (works with every function).

The same reference lives here under Sheet Functions, with parameter and period pages.

5. Good to know

• Parameters are positional – leave one blank to skip it: =DRAGON_INVENTORY("youraccount", "", "US").
• Optional filters left blank include everything.
• Append header / transpose values to any function to control output shape – see any function page.
• Filter parameters accept whole lists: a range like A2:A100, comma-separated values, or INDIRECT(). Chain functions with it – pull your ASINs once with =DRAGON_CATALOG("youraccount") on one tab, then feed that column into other functions: =DRAGON_SALES_COUNT("youraccount", INDIRECT("Catalog!D2:D100"), "", "last_30_days").