FBA candidates

Products you only sell FBM that sell well enough to consider sending to FBA, with what they could sell there.

Open this page in the dashboard

FBA candidates, dark theme
FBA candidates, light theme

What this page answers

Which of the products you ship yourself would be worth putting into FBA. It is for sellers who fulfil some products themselves and some through Amazon.

Whose data and scope

  • One store and one marketplace.
  • A candidate is a product sold FBM in the last 364 days that has no FBA listing in the latest inventory snapshot and is not retired.
  • Sales numbers only: fees, shipping costs and your FBM stock are not counted.
  • A store where everything is already at FBA sees a message saying so instead of a table. The demo store is one of those.

How to read it

Window, minimum and lift

Sold in last picks the window (30, 60 or 90 days). Min sales hides products below that many units in the window. FBA lift is your own guess at how much more a product sells with Prime than FBM, as a percentage. All three are remembered in the browser.

Candidates table

  • Product with SKU and ASIN; the name links to the listing page.
  • Sold (FBM) is units sold in the window. Per month is the same scaled to 30 days.
  • Weeks selling counts the weeks with at least one sale out of the last 12, so you can tell a steady seller from a one-off.
  • Last 52 weeks is a sparkline of weekly units.
  • Expected at FBA / month is per month times one plus the FBA lift.

Where to go next